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2025 US Health & Fitness Consumer Report: Expanded Insights

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  • This downloadable report provides a deeper look at how 77 million Americans engaged with fitness facilities in 2024. The 2025 US Health & Fitness Consumer Report: Expanded Insights builds on the findings from Headline Trends to provide a detailed examination of how Americans use fitness facilities, including the equipment they choose, the activities they engage in, and how behaviors vary across gender, age, income, and ethnicity. This second volume in HFA’s annual consumer research series offers an in-depth view of the fitness experience inside US facilities, revealing how usage patterns, participation habits, and service preferences are evolving across the industry.